The challenge

Bounti was set to launch a new AI-enabled sales product and required a brand identity that would match their updated messaging and resonate with the innovative nature of their offering.

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Amply stepped in to develop a cohesive brand identity for Bounti that reflects the sophistication and modernity of their new AI-enabled product. We focused on creating a visual identity that communicates Bounti's cutting-edge approach through a contemporary logo, a fresh color palette, and dynamic design elements. This new branding was crafted to align perfectly with their product’s capabilities and target market, ensuring that every aspect of Bounti’s outward expression enhances and supports their strategic messaging. This overhaul not only prepares Bounti for their product launch but also sets a solid foundation for their market presence as a leader in AI-driven sales solutions.